Last updated: September 12, 2023
What personal information do we collect from the people that visit or use our Properties?
Personally Identifiable Information (PII) as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. At Master AI we call this information “Personal Data”. When visiting and using one of our Properties, you may provide Master AI with Personal Data such as your full name, email address or a photograph of yourself that can be used to identify you.
When do we collect information?
We collect information from you when you register on our Learning Platforms, subscribe to a newsletter, fill out a form, or enter information on our Properties.
What other information do we collect?
We also collect information about your usage of certain features on our Properties, for example, the pages you view on the Properties, the lessons you have viewed, attempted, or completed, and the amount of time you spent on each page. This enables us to improve our Properties as well as improve your experience.
How do we use your information?
We may use the information you provide:
- To personalize and improve your experience.
- To understand and analyze usage trends, learning behaviors and preferences.
- To send periodic emails regarding information about our products and services.
How do we protect your information?
Your Personal Data is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, who require access in order to perform their roles, and who are required to keep the information confidential. In addition, all information you supply on our Properties are transmitted to our systems encrypted via Secure Socket Layer (SSL) technology or better.
How long do we retain your information?
Unless we receive a deletion request, we will retain your information for as long as your account is active or as is reasonably useful for operational purposes.
What about technical information?
To provide a personalized learning and high-quality experience, we may use various technologies that automatically record certain technical information from your browser or device, including standard log files, web beacons, or pixel tags. This technical information may include your Internet Protocol (IP) address, device or browser type, Internet service provider (ISP), referring or exit pages, operating system, and the dates and times that you visit the Properties. We do this to better understand how our users are using our Properties so we can improve site functionality and the services we offer you.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since every browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies.
Master AI uses a variety of third-party service providers to augment the functionality of our Properties; namely, YouTube to host educational videos, Google Drive to host educational slides, and Stripe for processing credit card transactions. For the Marketing Websites (but not for the Learning Platforms), we use Google Analytics tools to understand usage patterns of our Marketing Websites. Inbound leads are generated to our Marketing Websites (not to the Learning Platforms) using advertisements displayed on Facebook, Google Ads, or other external ad services. Ads are never displayed on or embedded within our Properties, thus our Properties do not participate in retargeting ads.
We do not sell, trade, or otherwise transfer to outside parties your Personal Data. We will share it when required by law. We may share data in the context of a change of business, including a merger or acquisition.
School Users, Student Records, and FERPA
Master AI may be used in a classroom setting by schools, school districts, or teachers (collectively referred to as “Schools”). When the Learning Platforms are used as part of a School’s educational curriculum, the personal data related to the School’s Student Users that is provided to Master AI by the School or collected by Master AI during the provision of the Learning Platforms to a School, may include information defined as “educational records” by the Family Educational Rights and Privacy Act (“FERPA”) or be covered by other similar student data privacy laws, to which the School may be subject. In these cases, the Student’s personal data we collect, along with any other student records the school provides to us and any student-generated content is referred to as “Student Records” and we have implemented controls and procedures to help the Schools address their obligations under such laws. In some cases where we process Student Records, we may enter into separate agreements with Schools that supplement our Terms of Service.
Because many of our Student accounts are used for both School and non-School purposes, only personal data relating to Master AI accounts that are (1) created by a School (for example, when a Teacher creates the user name, login and password to establish the Student account, or when the teacher rosters a class using Google Classroom, Clever, or similar authentication service), or (2) created by a Student at the direction of a School or Teacher, using a School email address and associated with a Teacher’s section, are “Student Records”. Student Records do not include information a Student or other individual may provide to Master AI independent of the Student’s use of the Learning Platforms at the direction of the School. However, if a Student User links their existing personal account to a Teacher’s section, information associated with the personal account may be considered Student Personal Data to the extent it contains data generated as part of the curriculum in the Teacher’s section. In such cases, the account may have hybrid qualities, with some control over the account shared by the Teacher (and school) and the Student.
Moreover, Teachers with an account may update, correct, or delete Personal Information and other personal data in their Master AI accounts at any time via the account settings page after logging into their account. Teachers can go to their section’s “Classroom” page to list their current students and obtain controls to update the most common settings of a Student’s login information. A parent or legal guardian of a Student under the age of 18 may also review Personal Information and other personal data and correct erroneous information, if any, by asking the Student or Teacher to access the Student account.
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (“COPPA”) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.
We are required under COPPA, with limited exceptions, to obtain verifiable parental consent in order to collect, use or disclose personal information from Children. We obtain this consent one of two ways:
- Parental consent. When necessary we will contact the Parent of a Child to get consent directly via email.
We do not let third-parties collect Personal Data from children under 13. We do not share this information publicly.
If Master AI learns that Personal Data of a Child user has been collected on our Properties without parental consent, then Master AI will take appropriate steps to delete this information. Master AI does not knowingly permit Children to register directly for our Properties without parental consent. If you are a parent or guardian (“Parent”) and discover that your child under the age of 13 has a registered account with our Properties without your consent, please alert Master AI at firstname.lastname@example.org, and request that we delete that child’s personal information from our systems.
Some other features of our Properties may, however, permit a Child user to enter free-form text through which the Child user could enter Personal Data that could become visible to other users within the same private virtual classroom that was created by the Child's Teacher or Parent. This may occur, for instance, if a Child user enters Personal Data in answering an exercise problem or creating other projects on our Properties. If you are the Parent of a Child user, please advise your Child user of the risks of posting Personal Data on our Properties or any other online services.
As a Parent, you can choose to share information about your child as you deem appropriate. Master AI won’t share Personal Data about your Child or his/her progress with anyone other than you, your child, and any permitted teachers/coaches, unless we receive your permission (or as otherwise noted in this Privacy Notice).
As a Parent, you have the ability to control information about your Child user. To review, update, or delete information collected from your Child user, you can do so by contacting us at email@example.com.
We adhere to the following COPPA tenants:
• We will not require a child to disclose more information than is reasonably necessary to participate in an activity.
• Parents can review their child's personal information, direct us to delete it, and refuse to allow any further collection or use of the child's information. This can be done by contacting Master AI at firstname.lastname@example.org.
• Parents can agree to the collection and use of their child's information, but still not allow disclosure to third-parties unless that's part of the service.
• Parents can review, delete, manage or refuse with whom their child's information is shared by emailing our support staff or through calling our support number directly.
• Parents can give consent by contacting Master AI directly at email@example.com, or by using the automated consent form provided by our Properties, or by providing consent through their Child's School.
California Online Privacy Protection Act
According to CalOPPA, we agree to the following:
Users can visit our Marketing Websites anonymously.
You can change your personal information:
• By emailing us at firstname.lastname@example.org
• By calling us at +1 (202) 953-2793
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you electronically so you may take appropriate steps. We may also post a notice on our Properties.
Master AI, Inc.
Attn: Chief Operating Officer
7550 Ashley Trl
Edmond, OK 73025
+1 (202) 953-2793